Rose Kindly, Ask Rose legal navigation guide

Legal Navigation · South Africa

Legal help,
when you need
it most.

"Rose knows what it feels like to be in a crisis — and she knows exactly how the legal profession works. It's not easy. But you don't have to face it alone."

Ask Rose guides you through your legal situation, finds the right attorney for your case, and stays with you through the process. Free for consumers. Available now.

Available in English · Afrikaans · isiZulu

The Process

From crisis to
counsel in minutes.

No legal jargon. No judgment. Rose listens, understands, and connects you with exactly the right attorney for your situation.

01

Tell Rose what happened

Describe your situation in plain language — type or speak. Rose listens without judgment in English, Afrikaans, or isiZulu.

02

Rose understands your crisis

Through a gentle conversation, Rose gathers the details needed to understand your legal situation — the urgency, the parties involved, what you need most.

03

You receive your match package

Rose prepares a confidential situation summary and connects you with attorneys who specialise in exactly your type of case, in your area, in your language.

04

Rose stays with you

Even after the introduction, Rose is here to help you navigate — understanding what your attorney said, what comes next, and making sure nothing falls through the cracks.

Rose Kindly, Ask Rose legal navigation guide

"You deserve to understand your rights — and to have someone in your corner while you exercise them."

Rose Kindly is Ask Rose's navigation guide — warm, knowledgeable, and entirely focused on you. Rose is not a lawyer and will never give legal advice. What Rose does is make sure you find the right one, fast.

Start Your Conversation →

Areas We Cover

Whatever your crisis,
Rose knows the way.

Ask Rose covers 28 legal practice areas across South Africa — from high-volume consumer crises to specialist matters. Rose identifies your category during the conversation.

Personal Injury

  • Road Accident / RAF Claims
  • Medical Negligence
  • Workplace Injury (COID)
  • Personal Injury Claims

Employment

  • Unfair Dismissal / CCMA
  • Labour Disputes
  • Workplace Discrimination
  • Retrenchment

Family

  • Divorce & Separation
  • Child Custody & Maintenance
  • Domestic Violence / Protection Orders
  • Adoption & Surrogacy

Criminal

  • Criminal Arrest & Defence
  • Police Brutality / Wrongful Arrest
  • Bail Applications

Property & Housing

  • Eviction & Housing
  • Landlord-Tenant Disputes
  • Property Purchase & Transfer
  • Environmental & Community Rights

Debt & Finance

  • Debt & Judgment
  • Insolvency & Sequestration
  • Tax Disputes (SARS)
  • Insurance Claim Disputes

Business & Commercial

  • Business & Commercial Disputes
  • Consumer Protection & Fraud
  • Intellectual Property
  • Sports & Entertainment Contracts

Civil Rights & Other

  • Defamation & Reputation
  • Discrimination & Hate Speech
  • Cybercrime & Online Harassment
  • Immigration & Visa
  • Refugee & Asylum
  • Wills, Estates & Inheritance
  • Academic & Disciplinary Matters

Ancillary & Support Services

Counselling & Trauma Support Physical Therapy & Rehabilitation Social Work Referrals Debt Counselling Shelter & Crisis Housing Victim Support Services Financial Planning Mediation Services

Rose identifies the right category and any ancillary needs during your conversation — you don't need to know where to start.

For Legal Professionals

Quality-matched clients.
Zero cold outreach.

Ask Rose delivers pre-qualified, structured briefs directly to your firm — consumers who have been triaged, matched to your practice areas, and are ready to engage.

Pre-qualified referrals

Every client arrives with a structured situation summary — crisis type, urgency, location, documents held, and prior steps taken. No intake calls wasted.

Matched to your profile

Our algorithm matches on practice area, geography, language, and budget. You only receive referrals that fit your firm.

Fixed monthly subscription

No referral fees, no commission on billings. Your subscription funds the free consumer service and gives you access to matched briefs every month.

Monthly subscriptions available for sole practitioners, boutique firms, and national practices. Tiers are matched to referral volume and geographic reach.

ZAR 1,000 / month · entry tier
Enquire About Partnering →
Available in English · Afrikaans · isiZulu